Management
A percentage of ad spend for ongoing work, or a quoted fee for a project, agreed in writing before work starts.
Pricing
Ongoing management is a percentage of ad spend, agreed in writing up front. Projects and advisory work are quoted for the agreed scope. Production and software are itemized separately, so you always know what you are paying for and what it should return.
Your proposal
A percentage of ad spend for ongoing work, or a quoted fee for a project, agreed in writing before work starts.
The budget paid to the ad platforms, printers and the postal service, on its own line.
Copy, design, video, development and subscriptions, each itemized.
For businesses or campaigns that need continuing support with agreed advertising channels, content, website improvements, or reporting.
What it can include
For work with specific deliverables, such as a website, landing pages, brand identity, dashboard, software integration, or custom tool.
What it can include
For owners and teams that need research, planning, senior marketing guidance, or an independent review of current work.
What it can include
| Factor | What we review |
|---|---|
| Scope | The services, deliverables, and level of ongoing support. |
| Production | The amount of copy, design, photography, video, or development required. |
| Platforms and integrations | The systems, subscriptions, access, and technical complexity. |
| Advertising and distribution | Media, print, postage, placement, and other vendor costs. |
| Timing | Deadlines, approval stages, dependencies, and production arrangements. |
| Reporting and review | The data connections, reporting needs, and meeting schedule. |
Talk with Position One
Thirty minutes, on video or in person. Tell us about your business or campaign, what you need and when you need it. You leave with a clear next step, a scoped proposal, or a straight answer that we are not the right fit.