Campaign services
Persuasion hubs: campaign websites that hold a voter for four minutes.
A mailer is gone in seconds. A persuasion hub keeps a voter with the candidate for minutes. It walks them through the record, the issues, the contrast and the endorsements, gives them a way to volunteer or give before they leave, and brings them back with retargeting on streaming TV and social. Every other channel points at it.
Compliance built in: verification, disclaimers, texting registration and voter-data handling. How it works
What is included.
Strategy and message architecture
The questions an undecided voter asks, in order, and the page that answers each.
Design and build
Built in the campaign's name, on a schedule set for your race.
Record and issues pages
What the candidate has done and where they stand, written plainly.
Contrast pages
The difference from the other name on the ballot, sourced.
Endorsements
Who supports the candidate, with the logos and quotes the campaign has permission to use.
Volunteer and event tools
Sign-ups, shifts and events, connected to the campaign's tools.
Donation integration
The campaign's chosen platform embedded, with one-click amounts.
Email and SMS capture
Consent-based capture feeding the mobilization list.
Retargeting pixels on every page
So a voter who left can be reached again on streaming TV and social.
Rapid content updates
Same-day changes during the cycle.
Hosting and security
Fast, monitored and protected through election day.
Analytics and a Command Center view
Visits, time on page, sign-ups and donations by source.
Anatomy of a hub
Every page answers a question an undecided voter asks.
- Schedule set on the discovery call.
- Built in the campaign's name.
Home
The candidate's home page
The first question an undecided voter asks, answered above the fold.
Record
What the candidate has done.
Issues
Where they stand, plainly.
Contrast
The difference, sourced.
Endorsements
Who supports them.
Plan
What they will do.
Volunteer
Shifts and events.
Donate
One click, the campaign's platform.
- Retargeting on every page: a voter who left can be reached again on streaming TV and social.
- Consent-based email and SMS capture feeding the mobilization list.
- Same-day content changes through the cycle.
The page set shown is the standard hub. Content, platform and integrations are set per campaign.
How it runs
How it runs, against the calendar.
- 01
Kickoff
Message, content and the calendar.
- 02
Build
The campaign reviews as pages land.
- 03
Launch
Pixels, capture and donations verified.
- 04
Update
Same-day changes through the cycle.
- 05
Report
Traffic, time and conversions by source, weekly.
Campaigns
Campaign sites we have built.
Arizona Fast Elections
Ballot measure campaign, Prop 144
The campaign site for Prop 144, a statewide ballot measure.
Trobough for Arizona
Congressional campaign
A persuasion hub with the candidate's record, issues, contrast, endorsements and plan.
Result: 627,364 visitors at a 4:31 average session
Visit the site troboughforaz.com (opens in a new tab)Read the case study: Trobough for Arizona
SUSD Strong
School board campaign
A joint campaign site for school board candidates Amy Carney and Jeanne Beasley.
1 of 3
Campaign work is quoted against the election date and the size of the universe, in writing, after the discovery call.
See kickoff to election dayQuestions
Questions about persuasion hubs
How fast can it launch?
Timing depends on scope and content, so we set dates on the discovery call. Pages go live as they are approved, so the hub starts earning traffic before the last page is done.
Do we own it?
Yes. The domain, the site, the pixels, the lists and the analytics are in the campaign's name from day one.
Does it replace our current site?
It can, or it can run alongside it. Most campaigns make the hub the site, because every ad, mailer and text points to it and every page builds the follow-up audiences the platforms allow.
More campaign services
Running a business? See Website design & development.
Platforms and tools
Platforms we run every day.
Advertising, analytics, commerce, CRM, web, streaming and AI tools across all of Position One's work.
Google Ads
Meta Business
YouTube
Amazon Ads
X Ads
Reddit Ads
Snapchat Ads
Facebook
Instagram
Google Display & Video 360
Google Marketing Platform
Google Search Console
Google Maps
Google Business Profile
Apple Maps
Semrush
Ahrefs
Google Analytics 4
Google Tag Manager
Looker Studio
Hotjar
Shopify
HubSpot
Salesforce
Webflow
WordPress
Netflix
Hulu
YouTube TV
Prime Video
HBO
Max
Paramount+
Peacock
Apple TV+
Disney+
Roku
Tubi
Fubo
Samsung TV Plus
Plex
OpenAI
Claude
Anthropic
Grok
xAI
Adobe
Adobe Photoshop
Microsoft PowerPoint
Canva
Microsoft
Apple
Platform inclusion does not imply partnership or certification.
Talk with Position One
Schedule a discovery call.
Thirty minutes, on video or in person. Tell us about your business or campaign, what you need and when you need it. You leave with a clear next step, a scoped proposal, or a straight answer that we are not the right fit.
- Your goal, and where you are starting from.
- Which of our services fit, and which do not.
- The next step, and what we need from you to scope it.
Sample creative