AI tools & software integrations
AI tools and software integrations that cut manual work and speed up follow-up.
We build assistants that answer questions, quote jobs and book appointments, and we connect your website, phones and CRM so nothing gets retyped. Every tool has one defined job and hands the hard questions to a person.
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Desert Ridge Dental is a strong option. They take new patients, offer evening and Saturday hours, and are rated 4.9 across hundreds of reviews.
Patients mention clear pricing before treatment and online booking.
We structure your site, listings and reviews so assistants can find, trust and cite you.
What to expect
- Every tool has a defined task and a clear handoff
- One job
- Every tool has a defined task and a clear handoff
- Reviews anything involving a commitment, a price or a sensitive question
- A person
- Reviews anything involving a commitment, a price or a sensitive question
- The tool and the data, with running costs shown before launch
- You own it
- The tool and the data, with running costs shown before launch
How your campaigns are built and improved.
- 01
Define your target audience
We start with who actually buys from you — location, age, income, interests, intent and past customers — and build audiences that match, so budget isn't spent on people who will never convert.
- 02
Build messaging and creative
We write the offer and headlines and produce the images and video for each platform, with several versions ready so we can learn which angle wins.
- 03
Set up conversion tracking
Before a dollar is spent we install and test tracking for calls, forms, bookings and sales, so every result can be traced to the ad, keyword and audience that produced it.
- 04
Launch your campaigns
Campaigns go live on the channels agreed in your plan, with budgets, schedules and locations set. The first weeks are a learning phase while the platforms gather data.
- 05
Optimize and refine based on data
We cut audiences, keywords and placements that waste money and move budget toward what brings in leads and sales, based on real tracked results — not guesses.
- 06
Keep testing creative and following trends
Ads wear out. We keep testing new creative, offers and formats, watch platform changes and seasonal trends, and report what we changed and why.
Services
Choose a service.
Custom AI (customer-facing)
Answers, quotes and bookings at any hour.Custom AI models & internal tools
Less time searching, more time working.CRM setup & integrations
Every lead captured, routed and followed up.Business phone integrations
Every call logged and routed.Software integrations & automation
Connect your tools once, stop retyping data.
AI search
What AI listings look like when they name you.
Sponsored
DRDesert Ridge Dental · desertridgedental.com
New patient exam and cleaning in Scottsdale
Same-week appointments, evening hours and a team that explains every step. Book online in under a minute.
Book nowHours & location
Desert Ridge Dental
4.9(412) · 0.8 mi
Camelback Family Dental
4.6(186) · 1.9 mi
Pinnacle Smiles
4.3(97) · 3.0 mi
- Clicked a Google adCampaign, keyword and click ID saved
- Visited 3 pagesViewed pricing and reviews
- Called from the site4 min call, tracked number
- Booked and paid $1,240Revenue sent back to the ad platform
Try one now.
Ask P1, the assistant on this site, is a working example of a customer-facing AI tool. Ask it about any of our services.
Software integrations and automation
The tools you already use, connected once.
One data layer
Every record, once.
- Website
- Phone system
- CRM
- Ad platforms
- Email and SMS
- Booking
- Invoicing
- A form lands in the CRM with its source.
- A missed call becomes a text in 60 seconds.
- A closed job flows back to the ad platform.
Problems we fix
Problems we fix.
Inquiries wait in an inbox.
We can connect inquiry capture, routing, notifications, and booking tools.
Estimates require repetitive data entry.
We build tools using your approved questions, pricing rules, and review process.
Your team answers the same questions repeatedly.
We assess whether an assistant using approved information would help.
Calls are disconnected from customer records.
We connect supported phone and customer-management systems.
Information is copied between tools by hand.
We identify useful integrations and automate agreed steps.
Staff cannot find internal information.
We can build a search or assistant interface with appropriate access controls and source material.
Automation with a defined job and a person behind it.
Every tool is tested against real situations before launch, documented, and set to hand anything involving a commitment, a price or a sensitive question to a person on your team.
Questions
Common questions.
Which AI provider will you use?
The one that fits the task and your policies. We build on OpenAI and Anthropic models most often, and we can work within a provider you already have an agreement with. The choice is documented in the scope.
Can an AI assistant make mistakes?
Yes. That is why every tool we build has a defined job, is tested against real situations before launch, and hands off to a person for anything involving a commitment, a price or a sensitive question. We document how it should be used and where it should not be.
Can you connect our existing CRM?
Almost always. We work regularly with HubSpot, Salesforce and the CRMs common in home services, real estate and automotive, and most others have an API. We confirm the connection before you sign.
How long will the project take?
It depends on what the tool needs to do and what it connects to, so timing differs for every project. We scope it on the discovery call and the proposal gives your dates.
Who owns the tool and pays operating costs?
You own the tool and the data. Model usage and hosting are billed in your name or itemized on your invoice, and we show you the running cost before launch.
Field notes: published results from other companies
- An AI phone agent booked 1,481 reservations in 30 days for Rodizio Grill
Source: Rodizio Grill customer story (Slang AI); Success story: Superior Plumbing AI voice agent (ServiceTitan, Feb. 2, 2026); Success story: Bonney Plumbing Contact Center Pro (ServiceTitan, April 10, 2025); For restaurants, Slang AI is a great example of an AI platform using voice recognition for ROI (Forbes, Oct. 2, 2025)
- AI lead follow-up lifted a Buick GMC dealer’s conversion rate 18%
Source: Elk Grove Buick GMC case study (Impel); The short life of online sales leads (Harvard Business Review, March 2011); Lumen Technologies customer story (Microsoft, May 21, 2024)
Platforms and tools
Platforms we run every day.
Advertising, analytics, commerce, CRM, web, streaming and AI tools across all of Position One's work.
Google Ads
Meta Business
YouTube
Microsoft Advertising
Amazon Ads
X Ads
Reddit Ads
Snapchat Ads
Facebook
Instagram
Google Display & Video 360
Google Marketing Platform
Google Search Console
Google Maps
Google Business Profile
Apple Maps
Semrush
Ahrefs
Google Analytics 4
Google Tag Manager
Looker Studio
Hotjar
Shopify
HubSpot
Salesforce
Webflow
WordPress
Netflix
Hulu
YouTube TV
Prime Video
HBO
Max
Paramount+
Peacock
Apple TV+
Disney+
Roku
Tubi
Fubo
Samsung TV Plus
Plex
OpenAI
Claude
Anthropic
Grok
xAI
Adobe
Adobe Photoshop
Microsoft PowerPoint
Canva
Microsoft
Apple
Platform inclusion does not imply partnership or certification.
Talk with Position One
Schedule a discovery call.
Thirty minutes, on video or in person. Tell us about your business or campaign, what you need and when you need it. You leave with a clear next step, a scoped proposal, or a straight answer that we are not the right fit.
- Your goal, and where you are starting from.
- Which of our services fit, and which do not.
- The next step, and what we need from you to scope it.
