01
Website design & development
Fast sites built around one action: call, book or buy.
Business practice
Marketing services for businesses.
More of the right customers, a clearer path from visit to purchase, and reporting that shows what every dollar returned. We design the website, run the advertising, produce the content and connect your marketing and sales tools, as one team on one plan.
Desert Ridge Dental
Sponsored
Same-week appointments, evening hours and a team that explains every step. Book online in under a minute.
New patientsNew patient exam and cleaning in Scottsdale
desertridgedental.comNew patient exam and cleaning in ScottsdaleBook now
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Business clients we have worked with
Services
Nine services, run together or one at a time.
Start with a specific need, or ask us to look at your whole marketing program. Each service has its own page with what is included and how it runs.
Featured
Streaming TV (OTT and CTV)
Put your commercial on the big screen, shown only to the households you choose.
See streaming TV advertisingApp advertising
Reach customers inside the apps and games they open every day.
See app advertisingInfluencer marketing
Put your offer in front of the audiences local and niche creators already have.
See influencer marketing
See it before it runs
What your ads will actually look like.
The same offer, built for every feed, search result, AI answer and TV screen your customers use. Examples use a made-up business.
Desert Ridge Dental
Sponsored
Same-week appointments, evening hours and a team that explains every step. Book online in under a minute.
New patientsNew patient exam and cleaning in Scottsdale
desertridgedental.comNew patient exam and cleaning in ScottsdaleBook now
LikeCommentShare
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Desert Ridge Dental is a strong option. They take new patients, offer evening and Saturday hours, and are rated 4.9 across hundreds of reviews.
Patients mention clear pricing before treatment and online booking.
1desertridgedental.com2Google reviews3Yelp
Ask anything
We structure your site, listings and reviews so assistants can find, trust and cite you.
Your ad runs onGoogle · Bing · Yahoo
dentist near me open saturday
Sponsored
DRDesert Ridge Dental · desertridgedental.com
New patient exam and cleaning in Scottsdale
Same-week appointments, evening hours and a team that explains every step. Book online in under a minute.
Book nowHours & location
Desert Ridge Dental
4.9(412) · 0.8 mi
Camelback Family Dental
4.6(186) · 1.9 mi
Pinnacle Smiles
4.3(97) · 3.0 mi
DRDesert Ridge Dental
Your smile, your schedule.
New patients welcome · Evening & Saturday hours
desertridgedental.com(480) 555-0142
Cable TV Ad credibility at a fraction of the cost, micro targeted to your ideal audience.
Netflix
Hulu
Disney+
YouTube TV
Paramount+
Prime Video
Peacock
Max
HBO
Apple TV+
Roku
Tubi
Fubo
Starz
Showtime
Crunchyroll
MUBI
Samsung TV Plus
PlexMaxHBOApple TV+RokuTubiFuboStarzShowtimeCrunchyrollMUBISamsung TV PlusPlexMaxHBOApple TV+RokuTubiFuboStarzShowtimeCrunchyrollMUBISamsung TV PlusPlexMaxHBOApple TV+RokuTubiFuboStarzShowtimeCrunchyrollMUBISamsung TV PlusPlexThe same auction runs on Google Ads and Microsoft Advertising
How other agencies do it
dentist near me
If bid alone decided
Adcompetitor-a.com#1
Competitor A
$14 bid
Adcompetitor-b.com#2
Competitor B
$10 bid
Adyourbusiness.com#3
You, with Position One
$8 bid
Adcompetitor-c.com#4
Competitor C
$6 bid
Rank = bid
How Position One does it
dentist near me
How Google really ranks
Adcompetitor-a.com#1
Competitor A
$14 bid × quality 4/10 × relevancy 3/10
Adcompetitor-b.com#2
Competitor B
$10 bid × quality 6/10 × relevancy 5/10
Adyourbusiness.com#3
You, with Position One
$8 bid × quality 9/10 × relevancy 9/10
Adcompetitor-c.com#4
Competitor C
$6 bid × quality 5/10 × relevancy 6/10
Rank = bid × quality × relevancy
A better ad and landing page raises quality and relevancy, so you can win the top slot while paying less per click.
best dentist near me
yourbusiness.com#1 organic
You, with Position One
Top-rated local service with hundreds of five-star reviews, clear pricing and online booking.
competitor-a.com
Competitor A
Local provider serving the area. Limited reviews and an older website.
competitor-b.com
Competitor B
Directory listing with basic contact details and no pricing.
No ad spend here. A fast, well-structured website and steady SEO put you at the top of the unpaid listings on every engine and AI assistant.
Targeting
Reach the people most likely to buy.
Geo Capture can use eligible device IDs from visits to places such as a car show or the Barrett-Jackson auction to micro-target relevant follow-up ads. This sample shows what that could look like for AZ Auto Aesthetics.
Sample ad · eligible audience
AZ Auto Aesthetics — Paint Protection Film
Protect your paint from desert rock chips.
Get a free quote- Barrett-Jackson auctionReach visitors to this high-intent event
- Car showSmaller crowd, still your exact buyer
- Competitor shopReach eligible visitors with a relevant ad
Visit a selected location → eligible device ID → tailored follow-up ad
Geo Capture uses permitted location signals to identify eligible advertising device IDs in a defined area. We use that audience to micro-target relevant ads later.
Sample illustration; no real device IDs are shown or collected by this graphic.
Fewer $100k+ vehicle homesMost
Hover the map to see density by area
Ads are shown only to these homes — everyone else never sees your ad.
Sample data for illustration.
- Adults in the metro3,400,000
- Within 10 miles of you620,000
- Homeowners, income $100k+148,000
- Showed buying intent this month21,400
- Your target audience6,800
Every dollar goes to the last row, not the first. Homeowners 30–55 within 5 miles.
Results
Numbers from the business practice.
Results from business accounts we ran. Each card links to the case study behind it.
Home goods retail
8.6x
Return on ad spend
$1.2M in revenue from a $140K Google Shopping program.
Read the case studyB2B SaaS
-71%
Cost per demo
Cost per demo, from $620 to $180 with Meta.
Read the case studyD2C fashion
7.8x
Return on ad spend
From 1.2x to 7.8x return on ad spend in 60 days.
Read the case studyClients who asked to stay confidential are named by industry.
Outcomes
What the work is for.
- More inquiries from people who need what you sell.
- A shorter path from website visit to purchase or appointment.
- Follow-up that does not depend on someone remembering to do it.
- A cost per lead and a return you can see, by channel.
- Fewer handoffs between your marketing and sales tools.
From attention to revenue: what each stage does.
- 01
Demand capture
Channels
- Search ads
- SEO
- Local listings
- Retargeting
Measured by
Cost per qualified lead or sale
- 02
Demand creation
Channels
- Social
- Streaming TV
- Display
- Direct mail
Measured by
Reach, view-through and assisted conversions
- 03
Conversion
Channels
- Landing pages
- Site speed
- Forms
- Call tracking
Measured by
Conversion rate and revenue per session
- 04
Retention
Channels
- SMS
- CRM automation
- Reviews
Measured by
Repeat rate and lifetime value
Framework diagram. Channel mix and measures are set per engagement.
How it works
Your first 90 days with Position One.
The same sequence runs on every engagement, business or political, so you always know what happens next.
Discovery call
30 minutes. Goals, constraints and fit.
Tracking before spend
Nothing scales before measurement is in place.
First Look audit
A 40-point review of accounts, site and tracking.
The plan
Channel mix, budget and a 90-day roadmap.
Build
Tracking, pages, creative and audiences before spend scales.
Launch and compound
Staged budgets, ongoing tests, monthly reviews.
The order is fixed. The schedule is not — it depends on your scope, and the discovery call sets it.
Platforms and tools
Platforms we run every day.
Advertising, analytics, commerce, CRM, web, streaming and AI tools across all of Position One's work.
Google Ads
Meta Business- YouTube
Microsoft Advertising
Amazon Ads
X Ads
Reddit Ads
Snapchat Ads
Facebook
Instagram
Google Display & Video 360
Google Marketing Platform
Google Search Console
Google Maps
Google Business Profile
Apple Maps
Semrush
Ahrefs
Google Analytics 4
Google Tag Manager
Looker Studio
Hotjar
Shopify
HubSpot
Salesforce
Webflow
WordPress- Netflix
- Hulu
YouTube TV- Prime Video
HBO
Max- Paramount+
- Peacock
Apple TV+- Disney+
Roku
Tubi
Fubo- Samsung TV Plus
- Plex
OpenAI
Claude
Anthropic
Grok
xAI
Adobe
Adobe Photoshop
Microsoft PowerPoint
Canva- Microsoft
Apple
Platform inclusion does not imply partnership or certification.
Questions
Questions about business marketing services
Which service should we start with?
Usually wherever you are losing the most. If leads are not being recorded, we start with tracking and the website. If people cannot find you, search. If leads go cold, follow-up. The discovery call and the First Look audit tell you which, before you spend more.
Do you work in our industry?
Our clients include auto detailing and repair shops, e-bike and electric motorcycle brands, golf, luxury kitchen and cabinet design, real estate, dental, travel, professional services and franchise locations. If we have not worked in your industry, we tell you on the discovery call. See the industries we work in.
What budget do we need?
Management is a percentage of ad spend, agreed in writing up front, and every proposal shows exactly how your budget splits between management and media. On the discovery call we tell you the minimum that makes sense for your goal and your market.
How long is the agreement?
It depends on the work. A project, such as a website, runs on a set schedule. Ongoing management runs on a term stated in your proposal, with renewal and notice terms in writing.
Who owns the accounts and deliverables?
You do, from day one. The ad accounts, the website, the tracking, the data, the creative and the lists are all in your name. If we part ways, nothing has to be rebuilt.
How will I review progress?
Your Command Center is live and open any time. You also get a weekly note on what changed and a monthly review covering what we learned and where the budget moves next.
Do you work outside Arizona?
Yes. We are headquartered in Scottsdale and work with clients nationwide. Kickoffs and major reviews are in person when it helps; the rest runs remotely.
Do you work with businesses and political campaigns?
Yes, as two practices run by the same team with the same methods and reporting. Business and campaign data are never mixed.
Talk with Position One
Schedule a discovery call.
Thirty minutes, on video or in person. Tell us about your business or campaign, what you need and when you need it. You leave with a clear next step, a scoped proposal, or a straight answer that we are not the right fit.
- Your goal, and where you are starting from.
- Which of our services fit, and which do not.
- The next step, and what we need from you to scope it.