Position One, strategic marketing and consulting

Industries

How a contractor marketing agency produces booked jobs.

Position One1 minute read

Roofers, plumbers, HVAC companies, electricians and remodelers share the same challenge: homeowners search when they need help, choose quickly and call whoever looks trustworthy. A contractor marketing agency makes sure that is you.

Local SEO and reviews

A complete Google Business Profile, service-area settings and a steady flow of reviews win the map pack.

“Contractors need calls from homeowners ready to hire.”

Position One

Answer every call

Missed calls are lost jobs. Call tracking, recordings and fast text-back follow-up turn more leads into appointments.

Plan for the seasons

HVAC, roofing and pool work swing with the weather. Budgets should rise ahead of peak demand.

See our home and local services industry page and the field note on local SEO for plumbing and HVAC.

Common questions

Are Local Services Ads worth it for contractors?

For eligible trades they often are, because you pay per lead and can dispute invalid leads.

How important are reviews for contractors?

Very. Homeowners compare ratings closely, and reviews affect local rankings.

What is a good cost per lead for contractors?

It depends on job value and close rate. Work backward from what a booked job is worth.

Position One

Position One runs paid search, AI search and political persuasion programs from Scottsdale, Arizona for clients nationwide.

Related reading

Talk with Position One

Schedule a discovery call.

Thirty minutes, on video or in person. Tell us about your business or campaign, what you need and when you need it. You leave with a clear next step, a scoped proposal, or a straight answer that we are not the right fit.

  • Your goal, and where you are starting from.
  • Which of our services fit, and which do not.
  • The next step, and what we need from you to scope it.
+1 (720) 339-8144admin@positionone.ai6803 E Main Street, Suite 1120, Scottsdale, Arizona 85251. Clients nationwide. We travel to you, or we work remotely.

Schedule a discovery call

We reply within one business day to set a time.

About you

Step 1 of 3: About you

I am contacting you about a

We use your email only to follow up on this request.