Position One, strategic marketing and consulting

Strategy

What a digital strategy consultant in Scottsdale should deliver.

Position One1 minute read

Businesses hire a digital strategy consultant when marketing feels scattered: several vendors, rising costs and no clear picture of what works. In Scottsdale, that is common for growing practices and service companies. A consultant's job is to turn that into a plan.

An honest audit

Review every channel, vendor, tool and report. Find out what each dollar produces and where tracking is broken. This step often uncovers savings on its own.

A channel mix and budget model

Based on customer value and margins, recommend which channels to run, at what budget, and what results to expect at each level. Our mix planner tool shows the idea.

“A digital strategy consultant should leave you with a plan your team can run: which channels, what budget, which tools and how you will measure it.”

Position One

Technology and process

Choose the CRM, tracking, automation and AI tools that fit the business, and design how leads are followed up.

An execution plan

Deliver a written plan with owners and priorities, whether your team, an agency or both will run it.

We provide strategy consulting from Scottsdale. See our strategy and consulting service and the digital execution strategy page.

Common questions

Do I need a consultant or an agency?

A consultant designs the plan; an agency runs it. Some firms, including ours, do both. Our consultant vs agency guide explains the difference.

What does a strategy engagement produce?

A written plan covering channels, budget, tools, tracking and responsibilities.

Can a consultant work with my existing vendors?

Yes. Often the best result is improving how current vendors are directed and measured.

Position One

Position One runs paid search, AI search and political persuasion programs from Scottsdale, Arizona for clients nationwide.

Related reading

Talk with Position One

Schedule a discovery call.

Thirty minutes, on video or in person. Tell us about your business or campaign, what you need and when you need it. You leave with a clear next step, a scoped proposal, or a straight answer that we are not the right fit.

  • Your goal, and where you are starting from.
  • Which of our services fit, and which do not.
  • The next step, and what we need from you to scope it.
+1 (720) 339-8144admin@positionone.ai6803 E Main Street, Suite 1120, Scottsdale, Arizona 85251. Clients nationwide. We travel to you, or we work remotely.

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