Position One, strategic marketing and consulting

Golf and recreation

Marketing for golf, tournaments and recreation.

Lessons, memberships, tee times, tournament tickets and program sign-ups all sell on a calendar. We plan the website, ads and email around your season and your events, and track every booking and sign-up back to its source.

Clients include GOLFTEC, Copper Rock Championship and South Suburban Parks & Recreation.

Clients

Golf and recreation clients we have worked with.

  • GOLFTECGolf lessons and club fitting
  • Copper Rock Golf Club & Real Estate DevelopmentGolf club and real estate development
  • Copper Rock ChampionshipProfessional golf tournament
  • South Suburban Parks & RecreationParks and recreation district
  • FlivverCustom golf cart manufacturer

What we do

What we do for golf and recreation.

  • Campaigns planned around your season

    Budget follows the calendar, with lesson packages before the season, tickets before the event and programs before registration opens.

    Marketing strategy
  • Search ads for people ready to book

    Ads on the searches for lessons, tee times, events and programs near you, tracked to the booking.

    Google Ads
  • Streaming TV and social for events

    Event and course video on streaming TV and social, shown to households in your market and timed to ticket sales.

    Streaming TV (OTT and CTV)
  • Booking and registration one tap away

    Pages for lessons, memberships, events and programs, with the booking or registration step one tap away on a phone.

    Website design & development
  • Email to members, players and past guests

    Reminders, event announcements and offers for the people who already know you.

    Email marketing
  • Reports your sponsors can use

    Impressions, site visits and ticket sales by channel, in a format you can share with sponsors.

    Dashboards

Reporting

What we measure.

  • Bookings and sign-ups

    Lessons, tee times, memberships and program registrations, by channel.

  • Ticket sales

    By channel and by week before the event.

  • Cost per booking

    Ad spend divided by bookings, by channel and by season.

  • Repeat bookings

    Players and families who book again after a first lesson, round or program.

Questions

Questions about marketing for golf and recreation.

How do you plan around a golf season?

Budget follows the calendar and ramps up before demand does. In Arizona the busy season runs from late fall through spring, so campaigns build in the fall. In colder markets the push comes in spring.

Can you promote a tournament and report to sponsors?

Yes. We plan ticket and awareness campaigns across search, social and streaming TV, and report impressions, site visits and ticket sales by channel, so sponsors can see what the event delivered.

Do you work with public parks and recreation districts?

Yes. South Suburban Parks & Recreation is a client. Public agencies often have procurement rules, so proposals come with a written scope and itemized pricing.

Platforms and tools

Platforms we run every day.

Advertising, analytics, commerce, CRM, web, streaming and AI tools across all of Position One's work.

  • Google Ads
  • Meta Business
  • YouTube
  • Microsoft Advertising
  • Amazon Ads
  • X Ads
  • Reddit Ads
  • Snapchat Ads
  • Facebook
  • Instagram
  • Google Display & Video 360
  • Google Marketing Platform
  • Google Search Console
  • Google Maps
  • Google Business Profile
  • Apple Maps
  • Semrush
  • Ahrefs
  • Google Analytics 4
  • Google Tag Manager
  • Looker Studio
  • Hotjar
  • Shopify
  • HubSpot
  • Salesforce
  • Webflow
  • WordPress
  • Netflix
  • Hulu
  • YouTube TV
  • Prime Video
  • HBO
  • Max
  • Paramount+
  • Peacock
  • Apple TV+
  • Disney+
  • Roku
  • Tubi
  • Fubo
  • Samsung TV Plus
  • Plex
  • OpenAI
  • Claude
  • Anthropic
  • Grok
  • xAI
  • Adobe
  • Adobe Photoshop
  • Microsoft PowerPoint
  • Canva
  • Microsoft
  • Apple

Platform inclusion does not imply partnership or certification.

Talk with Position One

Schedule a discovery call.

Thirty minutes, on video or in person. Tell us about your business or campaign, what you need and when you need it. You leave with a clear next step, a scoped proposal, or a straight answer that we are not the right fit.

  • Your goal, and where you are starting from.
  • Which of our services fit, and which do not.
  • The next step, and what we need from you to scope it.
+1 (720) 339-8144admin@positionone.ai6803 E Main Street, Suite 1120, Scottsdale, Arizona 85251. Clients nationwide. We travel to you, or we work remotely.

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